Reactions to The Future of Creativity

“We know what to do,” has always been the tone of our industry of fashion–move forward. The debate has always been the same, continue to explore areas on the frontier. However, that isn’t to say that just working, just producing, just making things available is a bad thing. What would we do if we spent all of our time in the world of creativity?

We heard from leaders in the fashion industry including Marc Jacobs and Stella McCartney–two different points of view. On the one hand, we see the viewpoint of the costume maker. The ability to evoke such interest utilizing methodologies from the past century in innovative ways, which has proven to excite people everywhere. The shows! Everyone is worried about the shows, but when was the last time we sat around with our friends and said, “let’s watch a Stella McCartney Show.” Instead, we see her work most often in books–that isn’t to say we don’t see Marc Jacobs in books as well. And yet, these designers are well respected, successful, popular, and renown.

I hope these two different views were made intentionally, because they represent a major dynamic in supply chains for the garment industry. The ability to be self reliant has been a concept that economists like Li Edelkoort have asked the world–what can we do with just a few people? I would call it being antihypertrophic–what a concept? The real challenge is to produce to meet demands around the world.

Honestly, it is different for everybody given their resources and motivation. With throw-away culture, we may not all realize the work that is put into that pair of underwear that not has holes worn into it even before the fabric hit the cutting counter. Please follow my earth day posts ahead and inform yourself on the work that is put into production of textiles. My heart goes out to Italy and all my distant family members who have been touched by recent crisis. Of course, weaving has always been a passion and excitement of mine–a jacquard weave compared to a twill weave, compared to a satin weave and all the wonderful combinations that can be made.

Designers like Kenneth Ize have enlisted help from the artisans in their countries. Combining theory with utilization of current technologies will prove to benefit our industry. (I mean go on YouTube and you will still find the IBM punchcards that are used to program a loom.) I look forward to the response in my country utilizing our shared cultures and resources to perform competitively when the global markets are open.

 

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